Closing the gap – coaching your team
Our research suggests that the role of marketing can be misunderstood – all too often boards and senior management see it as an expense rather than an income generator. And marketing managers get frustrated because their function is seen as tactical rather than strategic.
If this sounds familiar, your business might benefit from tapping into our skills in marketing coaching and mentoring. Recent assignments include helping business owners to structure sales and marketing teams, and coaching junior marketing managers to step up to the next level.